Growth

• Based on the survey, consensus top priority for the group
• Merkle’s current priorities (14 people, we are not working on anything else):
  • Channels
  • Frames
  • Retention (feed, spam, DCs, bugs, onboarding)
  • Hubs

Channels

• Today: Membership, core channel UX refresh, APIs
• Up next: better onboarding directly to a channel, decentralization

Frames

• “Best way to get distribution for your app”
• Two categories of frames
  • Simple → take an action
  • Complex → launch a mini app

Direct Casts

• DCs are stable, programmable DCs are growing
• Short term focus: making improvements in programmability, e.g. read APIs designed for bots
• Long term focus: working on plan for interoperability, likely 2025

Reduce sign up costs

• $1 signups by early next year
• Blocker is spam – need to solve new problems when we lower costs